Root 28 Clothing started with a surprise birthday trip for my oldest son. We were headed to Cali for a timeshare presentation, and to smoke pot recreationally. By happenstance, our tour guide's birth name was Roland Blount.
It was "kismet".
Thus, the alter ego ‘Roland Blount’ was born; which later became Roland A. Blount (pronounced Rolling A Blunt), and Roland's father is Philip D. Blount (pronounced Fill Up Da Blunt).
High-deas sparked, and on Sept 28th, we coined the phrase "Zipsburgh", which inspired another idea, Root 28 Clothing.
Zipsburgh and Root 28 are an homage and pun for our hometown of Pittsburgh, Pa and its notorious highway Route 28.